Enesco has been working in partnership with Newell since early 2023 as the exclusive distributor of Yankee Candle, WoodWick and Chesapeake Bay to independent retail.
Together, they have launched the Yankee Candle Christmas campaign entitled “Make It More Magical”, reaching out to consumers through social media, prime time TV advertising, the press, and other forms of external advertising to boost brand visibility.
Retailers are invited to be part of the campaign by purchasing Yankee Candles and accessories which include free in-store point of sale material such as roller banners, window stickers, free-standing signage and posters. A quantity of free Yankee Candle tumblers is also part of the offering. The mission is to connect emotionally with the consumer, elevating this nostalgic brand, and maximising sales.
Call: 01228 404022
Email: uksales@enesco.co.uk
Visit: www.enesco.co.uk
